Nebraska Book Company
Book and Money Characters

These illustrations were created for Nebraska Book Company's 280+ college bookstores. When concepting for the campaign, we realized just how briefly textbooks actually stay with students and how much the whole process resembled a whirlwind romance. The bright, cute illustrations are contrasted with the witty copy full of sexual double entrendres, making the whole campaign highly memorable and relatable to students.

24" x 36" offset